Travel Trade
For Newfoundland and Labrador there is no such thing as an accidental tourist. It takes deliberate action to visit here... compelled by curiosity and the promise of what's unique and different in our culture, history, lifestyle, nature and dramatic scenery.
Today, Newfoundland and Labrador distinguishes itself as one of Canada's fastest growing tourism destination, with a 37% increase in visitation over a five-year period. And tourism companies and operators promoting services here have been reaping the rewards. Newfoundland and Labrador is an arresting and compelling destination possessing a blend of unique offerings including exclusive, locally made products, dramatic seascape and landscape, significant history, distinct culture, and genuine people.
This Travel Trade section complements the other information found in the website. We look forward to working with you to ensure your success in offering Newfoundland and Labrador as a top-of-mind travel destination for you and your clients.
Publications
What's New
To view the latest headlines related to travel and tourism in Newfoundland & Labrador visit our news page.
Planning & Promotional Assistance
Newfoundland and Labrador Tourism offers a variety of services and programs that travel professionals and tour operators can use to help grow their business.
- Consultation services to assist in developing itinerary proposals.
- Training sessions for tour operators and travel agency planning and reservation staff.
- Collateral and promotional material.
- Travel Guide and Provincial Road Map. Including sample itineraries, transportation services, receptive operators and touring services, restaurants, destination marketing organizations and general tour planning information and resources.
- Tourism literature/collateral for distribution including: Travel Guide, Hunting Guide, Angling Guide, mini lure, unique selling points profile, postcards and lap map/tour shells.
- Posters for display in your sales office.
- Media kit and editorial copy for use in newsletters and publications. Please contact Gillian Marx, our Travel Media Specialist, for further details. Tel: 709-729-2832, Email: gmarx@gov.nl.ca
- Electronic Images for use in brochure development, as well as presentations and Videos (NTSC & PAL formats) to use in educational seminars, presentations and other promotions.
- Familiarization/Educational Tour Program for tour operators, media and itinerary planners in cooperation with the local tourism industry.
- Joint Marketing Agreements: Newfoundland and Labrador Tourism will consider proposals from leading tour companies.
- Harmonized sales tax (HST) rebate Information.
Sample Itineraries & Receptive Tour Operators
These suggested itineraries provide you with a basis for developing your tour and incentive programs to Newfoundland and Labrador.
For additional or customized itineraries consult the following receptive tour operators:
CapeRace Cultural Adventures Inc.
Email ken@caperace.com
Website www.caperace.com
Linkum Tours
Email info@linkumtours.com
Website www.linkumtours.com
Maxxim Vacations
Email request@maxximvacations.com
Website www.maxximvacations.com
McCarthy's Party Tours
Email nfldinfo@mccarthysparty.com
Website www.mccarthysparty.com
Miki Enterprises
Email info@mikieco.com
Website www.mikieco.com
Vision Atlantic Vacations
Email sales@visionatlantic.net
Website www.visionatlanticvacations.com
Wildland Tours
Email wildtour@nfld.com
Website www.wildlands.com
Travel Trade Contacts
Our staff here at Newfoundland and Labrador Tourism are intimately familiar with the full range of provincial tourism products and the overall local tourism industry. We invite you to contact us for assistance in planning or enhancing your tour:
Charlotte Jewczyk
Manager of Market Development and Travel Trade
Email: cjewczyk@gov.nl.ca
Tel: 709-729-0992
Cathy Anderson
Touring & Cruise
Email: cathyanderson@gov.nl.ca
Tel: 709-729-5633
Erin Skinner
International Marketing
Email: erinskinner@gov.nl.ca
Tel: 709-729-4155
Sandy Hickman
Outdoor Adventure & Leisure Travel
Email: shickman@gov.nl.ca
Tel: 709-729-5260
Brenda Walsh
Meetings, Conventions & Incentive Travel
Email: bbwalsh@gov.nl.ca
Tel: 709-729-2777
Ed Best
Hunting & Angling
Email: edbest@gov.nl.ca
Tel: 709-729-0096
For Further Information:
Newfoundland and Labrador Tourism
Dept. of Tourism, Culture and Recreation
Confederation Building, 2nd Floor, West Block, Higgins Line
P.O. Box 8700, St. John's, NL, A1B 4J6
Tel: 709-729-2831
Fax: 709-729-0057
Toll-Free: 1-800-563-6353 (North America only)
Email: contactus@newfoundlandlabrador.com
Marketing Plan & Partnership Opportunities
For an overview of Newfoundland and Labrador Tourism's Marketing Plan and a directory of marketing programs available please check out the Department of Tourism, Culture and Recreation Tourism Marketing Strategy
