The Travel Media Program plays an integral role in maximizing consumer and trade awareness of Newfoundland and Labrador through unpaid media coverage in key markets and outlets. Travel media includes freelance journalists, travel editors, broadcasters, producers, travel trade media and bloggers.
Media Tours and Press Trips
Travel media tour Newfoundland and Labrador to experience our tourism products first-hand and are hosted by local operators and Destination Management Organizations. See the big picture or find the hidden gems with locals as your guides.
- Our research division can provide timely market intelligence.
- Need the latest visitation numbers? Read our tourism statistics.
- Uncommon Potential, our plan for the years ahead, can be downloaded in PDF format.
Request a Sales Kit
Contact one of our Travel Media staff to request a sales kit.
Marketing Strategy & Activities
Find out what our markets are and what strategies we’re pursuing by read our Tourism Marketing Strategy.
You need it, we have it. Images, video, print material, mini-lure, Traveller’s Guide, posters, bookmarks, USP sheets, etc. Make your list.